Criteo offers a customized performance advertising solution on an international scale. Thanks to an engine at the cutting edge of algorithmic technology, Criteo allows announcers to increase their online sales by suggesting targeted advertisement for every web-user, optimized in real time. Criteo gets paid by the click, to prove its performance, on all the advertisement displayed on PC, mobile or tablet. Thanks to the ROI measurement based on post-click sales, Criteo guarantees a transparent ROI, easy to assess.
Founded in 2005 by 3 associated engineers, Criteo now accounts for over 2000 employees in 31 offices, located in 15 countries across the Americas, Europe, and in Asia-Pacific. In total, Criteo optimizes the performance of advertisement investments to over 16 000 editors for over 11 000 clients worldwide. The company has yielded revenue of 745 million euros in 2014, which represents a 68% growth in comparison with the previous year. Criteo is now a world leader, generating 3 billion advertisement banners a day, which in turn are submitted to over a billion internet user per month (namely one third of the total number of internet user). They accounted for 21 billion dollars in post-click sales in 2015.